Domains 101: Fun and Useful Things You Can Do with Domain Names; Part 3 of 3
In Part 1 of this series we discussed how to pick
a great domain name, and in Part 2 we reviewed
where to register and how to manage them. In this
the final section, we're going to discuss some
uses for multiple domains. Before you become a "domain connoisseur,"
you need to understand the advantages of owning
more then one domain and what you can do with them: 1) Redirects: Maybe when you registered your
site there were other names you liked as well,
or perhaps you registered the .net version
of your name. It's very easy to point these
names to your existing site so when someone
types in one of these alternate domain names
in their browser, they'll still wind up at
your site. For example EzineAdAuction.com or
EzineAdAuction.com (MERLE: THESE ARE THE SAME! WAS ONE
SUPPOSED TO BE A .net?) will both take you to the
same place. Your web host can set this up
for you. Some charge a small monthly fee
for this service. You can use these alternate
names in your advertising. If your name can be easily misspelled, make
sure to register any variations and redirect
them to your site. This will also keep
your competitors from registering them and
infringing on your traffic, while sending all those
who can't spell to the right place. Remember that other domain names don't have
to point to your main page; they can be
forced to point to certain pages or sections
of your site as you deem fit. 2) Mini Sites: By monitoring hot trends online
you can quickly register a domain name and
design a mini site around one product or
service. If promoted correctly, mini sites
can be good residual money makers. These are
great for pushing and making affiliate sales. 3) Domains as Commodoties: Some people buy domains simply
to resell them at a profit. If you purchase
the right names, it is possible to sell them to
the highest bidder. Selling domains at auction
sites has increased in popularity and is a great
way to move your domain inventory. Some of the
better known auction sites are: http://www.Afternic.com
One of the most popular places for buying and
selling domains. You'll have to upgrade to
an Exchange Membership for $49.00 http://www.GreatDomains.com
No membership fee to list your domains, but
you'll pay a 15% commission fee to them if
you sell. http://www.ebay.com/
They actually have a section for selling your
domain names. Upon entering Ebay, do a search
in the search box for "domains." Before putting your domains up for sale, you
may want to have them appraised so you know
what they're worth. You'll find many appraisal
services online to help you do just that. http://www.EchoArts.com
Appraisals start at only 6.95 and go up to
14.95 for an analysis that includes a
hard copy. http://www.dbappraisals.com/
Domain appraisals start out at only $20.00 4) Shrink Them: Despite your best efforts to come
up with a name that's short and concise, you
may end up settling for something longer then you'd like.
There are free services you can use to shorten
them into something more manageable. When these
new links are pasted into a browser they go to
your site. If you're promoting any kind of
associate program, these types of services come
in extra handy for dealing with those extra long
domain names they give you. They also help
to hid the fact that you're using an affiliate link. http://TinyUrl.com
I love this service. Just paste your long domain
into the window and it spits out a version
so short you won't believe it's possible.
Great for using in your ezine to break long
domain links into shorter ones so they don't
break off in unexpected places. http://www.shorl.com/
Shorl offers not only url shortening but
statistics as to how many people click
on your new short name. http://makeashorterlink.com/
Make shorter link is another free service
where you just type in your long url and
click the "make shorter link" button and
you're set. As you can see, there's more to domains then
meets the eye. As you find yourself collecting
more and more names you need to be aware of
all of the creative ways you can use them in
your daily business. Sell them, shorten them, redirect
them; but above all, use them in your online
ventures and you'll generate more income.
|