Profit From Effective Public Speaking
Developing and utilizing presentation skills can result in
increased income for you. Here are a few ways that you can
turn your public speaking experience into business profits. 1. Free Speeches to Promote Your Business A lawyer might make a speech to a group of business
persons, free of charge, about the advantages of
incorporating their businesses. This could result in
obtaining new clients. It could also cause existing clients
to purchase additional services, such as incorporations,
minute book work, income tax election filings, and so on. 2. Paid Seminars, Workshops and Teleclasses You could charge admission fees to attend a seminar
entitled "How To Incorporate Yourself Without a Lawyer".
This seminar could detail the considerations and mechanics
of incorporating your own private corporation. 3. Sell Information Products The information presented during a speech or seminar
could form the basis for information products such as
books, courses, special reports or folios, audios, videos,
DVDs, electronic books, and so forth. For example, you
could write a book entitled "How To Incorporate Yourself
Without a Lawyer". Including such products as handouts at your seminar would
increase the value for the attendees (which you could
charge for). Even if you gave a free speech to a group,
you could still receive back-end income from the sale of
such information products. Obviously, your public speaking skills will be especially
important when producing an audio or video cassette. Your
listeners and viewers will make certain judgments based on
your personal appearance, poise, audience contact, use of
gestures, enthusiasm, how informative the material is,
and many other factors. Your information products establish your credibility as an
expert, resulting in even more business. As well, you can
market those same information products through mail order,
direct mail, Internet marketing, and other methods. 4. Consulting and Other Opportunities As your reputation as an expert in your specialized field
grows, you will become more in demand. Clients may seek
you out for lucrative speaking engagements. You may be
invited to write magazine articles, consult for large
corporations, act as an expert trial witness, become a
syndicated columnist, et cetera. Therefore, whether you are a novice or an experienced
public speaker, it pays to increase and utilize your
public speaking skills.
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